UI / UX Design
Wear comet
A website for a brand focused on art and style, bringing together artist collaborations, exclusive product drops, and a marketplace for pre-owned sneakers
Year :
2023
Industry :
D2C Retail
Location :
Bangalore, IN
Project Duration :
10 weeks
ABOUT THE PROJECT :
Comet is a D2C sneaker brand focused on strong visual identity and storytelling.
The challenge was to create an experience that feels visually engaging while still being easy to navigate and optimized for conversions.
The goal was to improve product discovery, simplify the shopping flow, and reduce friction in the checkout process.
PROBLEM :
• Users may feel overwhelmed due to strong visual focus
• Navigation can become secondary to aesthetics
• Product information needs to be clearer for decision-making
• Checkout flow should be fast and frictionless
DESIGN APPROACH :
• Balanced bold visuals with clear layout structure
• Improved product hierarchy fr better visibility
• Simplified navigation for easier browsing
• Optimized checkout flow to reduce drop-offs
• Introduced cross-selling to increase order value
VISUAL DESIGN :
SUMMARY :
This project focused on creating a visually engaging and structured e-commerce experience that aligns with the brand’s identity while maintaining clarity and ease of use.
The final design balances strong visual storytelling with a smooth and intuitive shopping journey.
More Projects
UI / UX Design
Wear comet
A website for a brand focused on art and style, bringing together artist collaborations, exclusive product drops, and a marketplace for pre-owned sneakers
Year :
2023
Industry :
D2C Retail
Location :
Bangalore, IN
Project Duration :
10 weeks
ABOUT THE PROJECT :
Comet is a D2C sneaker brand focused on strong visual identity and storytelling.
The challenge was to create an experience that feels visually engaging while still being easy to navigate and optimized for conversions.
The goal was to improve product discovery, simplify the shopping flow, and reduce friction in the checkout process.
PROBLEM :
• Users may feel overwhelmed due to strong visual focus
• Navigation can become secondary to aesthetics
• Product information needs to be clearer for decision-making
• Checkout flow should be fast and frictionless
DESIGN APPROACH :
• Balanced bold visuals with clear layout structure
• Improved product hierarchy fr better visibility
• Simplified navigation for easier browsing
• Optimized checkout flow to reduce drop-offs
• Introduced cross-selling to increase order value
VISUAL DESIGN :
SUMMARY :
This project focused on creating a visually engaging and structured e-commerce experience that aligns with the brand’s identity while maintaining clarity and ease of use.
The final design balances strong visual storytelling with a smooth and intuitive shopping journey.
More Projects
UI / UX Design
Wear comet
A website for a brand focused on art and style, bringing together artist collaborations, exclusive product drops, and a marketplace for pre-owned sneakers
Year :
2023
Industry :
D2C Retail
Location :
Bangalore, IN
Project Duration :
10 weeks
ABOUT THE PROJECT :
Comet is a D2C sneaker brand focused on strong visual identity and storytelling.
The challenge was to create an experience that feels visually engaging while still being easy to navigate and optimized for conversions.
The goal was to improve product discovery, simplify the shopping flow, and reduce friction in the checkout process.
PROBLEM :
• Users may feel overwhelmed due to strong visual focus
• Navigation can become secondary to aesthetics
• Product information needs to be clearer for decision-making
• Checkout flow should be fast and frictionless
DESIGN APPROACH :
• Balanced bold visuals with clear layout structure
• Improved product hierarchy fr better visibility
• Simplified navigation for easier browsing
• Optimized checkout flow to reduce drop-offs
• Introduced cross-selling to increase order value
VISUAL DESIGN :
SUMMARY :
This project focused on creating a visually engaging and structured e-commerce experience that aligns with the brand’s identity while maintaining clarity and ease of use.
The final design balances strong visual storytelling with a smooth and intuitive shopping journey.